Free Webinar on SEO

Teaching Free Webinar on SEO – Thursday May 29, 2014 Tomorrow, I am teaching a free webinar on SEO basics.  The seminar is being offered by MyCase.  Sign up for free. My goal in teaching this webinar is to provide lawyers (and other business people) with some specific information that they can use immediately.   […]

Social Media is Networking NOT Marketing

Lawyers Should Understand – Social Media is Networking   Recently, a colleague who is also a client paid me the biggest compliment she could. She referred someone else to me for help with a social media presence.  This new potential client is a realtor.  To my mind, realtors are a lot like lawyers in terms […]

Does Google Hummingbird Have your Website Humming?

How is your Website Handling Google Hummingbird – Google’s New Search Algorithm?   Oh come on, don’t look at me like that. There is no way I am the only one who is using that joke. From the day I began writing content for other people’s websites, I have been telling them, don’t worry about  […]

Job Searching For New Law Graduates – Be Assertive

How Law Graduates Should Approach A Job Search Today, I was asked to answer this question on Quora, “What is the Best Way for Law School Graduates to Get a Job?” Here is a slightly modified version of my answer. Network The single best way to find a job is to network your way to […]

Presentation – Social Media for Attorneys – Estate and Elder Symposium for PBI

I decided it was time to rework my social media presentation, here is the result. The start addresses concerns for the elderly. The rest of the presentation focuses on how attorneys should use social media for marketing.  This is the powerpoint in preparation for my talk tomorrow and next week at the Pennsylvania Bar Institute. […]

Social Media Makes me Feel More Confident and Empowers me to Get Better Results From Networking Events

Most people don’t believe me when I tell them I am shy, but I am. When I have to go to an event, and I don’t know people who will be there, I am very nervous.  I find groups of people absolutely terrifying. In the past, I felt the need to cling to one or […]

Young people know more about technology? Pshaw

I was listening to the news the other day and heard that in Pennsylvania there have been an increase in complaints of age discrimination related to employment. One of the interviewees noted that employers often think that young people know technology better than older people, and so want to hire them. One area she specifically […]

Finding a job in a bad economy

From time to time I post on the q&a site Quora.  I like the site, but I am only inclined to visit it on occasion. How many sites can we post on after all? At any rate, someone asked an excellent question that is on a lot of minds lately. He wanted to know what […]

Posting from Twitter to LinkedIn No Longer Works

With the number of social media networks out there, users rely on the ability to post on one site and automatically share those posts to other sites. For the most part, people seem to prefer Twitter or Facebook.  A lot of Twitter users automatically send their posts to LinkedIn. Twitter has decided to throw a […]

Is there such a thing as too General (Practitioner?)

My colleague Matt Homann made an excellent point in his blog today. He wrote that clients, “don’t have general needs, they have specific ones;” and that those clients “want you to be great at solving their problem[s].”  Matt called this The General Practitioner’s Dilemma. This is an issue I run into a lot when helping […]